Movie poster design is a key component of the movie industry. Movie poster designs are collected as works of art in their own right, and original posters of some movies can sell for $1,000’s of dollars!
Much like book cover design, the movie poster speaks more through visuals and graphics than it does with text. The visuals must be interesting enough to grab our attention and leave us wanting more (by seeing the movie of course)! The design must set the tone and atmosphere of the movie, without giving anything away about the story.
The Objective Students will learn;
How to create large format designs properly for print
How to create designs with which reflect the atmosphere and tone of a story
Digital Photography and scanning
Visual storytelling techniques in design
Movie Poster Project
Create a poster design for the fictitious movie title we decided upon in class. Your design must reflect the tone of the story. You may only use scanned images or from a digital camera, no Internet images! Project Specifications
You will be working in groups again to develop your ideas. You must have three thumbnail sketches before proceeding to the computer. Photoshop 11 x 17 / RGB / 300 dpi resolution
The poster must have the following information;
The Movie title
Names of main actors/actresses (Use your friends names)
Directors name (choose a real director)
Release Date (when will the movie be in theaters?)
Film production company logo
(Lucasfilms, 20th century fox, Warner Bros., etc.)
Rating of the movie (Choices include: G, PG, PG-13, or R)
Dolby Stereo logo
When design is complete, flatten image, Save as a Tiff
Name your file “poster -- with your name. (ex: poster-keaney.tif)
Process
Write a one-paragraph summary of what your fictitious movie is about. Is it horror, sci-fi, drama or comedy? Know what your story is about BEFORE you start designing.
Create thumbnails for the design – research other poster design for inspiration
Start collecting images through scanning or digital photography – you cannot use any images found on the internet!
Bring it all together in Photoshop
The top three designs will be printed 150% larger to the poster size of 15 x 22.5
Extra Credit For extra credit, add the name and titles of the production crew. Production Credits
(you will need both the official titles listed below as well as names for these people):
Name of the production company
Name of the producer
Costume Designer
Film Editor
Production Designer
Director of Photography
Executive Producer(s)
Producer
Screenplay
Director
(NOTE: All of the names of the people in the credits must be names of people within your circle of friends, family, etc. You may not use names that belong to already famous people):
Poster Design tips:
Ideally, you want your poster design to have one single feature item, that’s one thing that stands out and grabs the viewer’s attention. If your design is dragged down by too many colors, too many textures or just too much “stuff,” that’s not going to happen.
Movie Poster Design
Movie poster design is a key component of the movie industry.Movie poster designs are collected as works of art in their own right, and original posters of some movies can sell for $1,000’s of dollars!
Much like book cover design, the movie poster speaks more through visuals and graphics than it does with text.
The visuals must be interesting enough to grab our attention and leave us wanting more (by seeing the movie of course)!
The design must set the tone and atmosphere of the movie, without giving anything away about the story.
The Objective
Students will learn;
Movie Poster Project
Create a poster design for the fictitious movie title we decided upon in class. Your design must reflect the tone of the story.You may only use scanned images or from a digital camera, no Internet images!
Project Specifications
You will be working in groups again to develop your ideas.
You must have three thumbnail sketches before proceeding to the computer.
Photoshop 11 x 17 / RGB / 300 dpi resolution
The poster must have the following information;
(Lucasfilms, 20th century fox, Warner Bros., etc.)
When design is complete, flatten image, Save as a Tiff
Name your file “poster -- with your name. (ex: poster-keaney.tif)
Process
Extra Credit
For extra credit, add the name and titles of the production crew.
Production Credits
(you will need both the official titles listed below as well as names for these people):
(NOTE: All of the names of the people in the credits must be names of people within your circle of friends, family, etc. You may not use names that belong to already famous people):
Poster Design tips:
Ideally, you want your poster design to have one single feature item, that’s one thing that stands out and grabs the viewer’s attention. If your design is dragged down by too many colors, too many textures or just too much “stuff,” that’s not going to happen.Look at your design and ask yourself, what is the focus here? Is it clear? Does it stand out?
A poster is all about grabbing someone’s attention. Don’t get bogged down trying to tell a story with text. Instead, rely on graphics.
Resources
Movie Poster Gallery
http://www.impawards.com/2007/std.html
Great Movie posters
http://www.tccandler.com/columns/100_greatest_movie_posters.htm
More great movie posters
http://www.impawards.com/designers/intralink.html
The process of designing a movie poster
http://fidm.edu/academics/majors/graphic-design/articles/makingmovieposter/movie1.html